In this article, we are going to share with you few tips on the topic business card including the essentials of having one. We also include a video on the etiquettes of exchanging business card. We hope you will find this article useful.
Why business card?
Business card is a representation of yourself. When you first meet with somebody, they will hardly remember you details even your name. Having said that, you need a tool that could overcome the problem. You to lose your client for the expense of them having not to remember your details and that is why business card is important.
In the book The Jelly Effect, How To Make Your Communication Stick, Andy Bounds said that there are three things you need to bring when attending a business networking event and one of them is your business card.
What should be written on my business card?
In general, you should put information that enable your clients or customers to contact you for further reference soon after you handed your business card to them. List of details you can put on your business card:
- Your business name
- Your business logo
- Your products/services
- Your name, title/position
- Your contact number
- Your email address
- Your website address
We recommend you to have a double sided business card so that you can divide those details above into two sections as shown in the sample below:

However, you can always ask your designer to be as creative as possible for business card design as long as you can deliver the message across to your potential clients or customer.
Standard business card specification
Standard business card specification are as follows:
- Size: (85mm x 55mm)
- Paper stock: 300gsm silk
- Coating: Standard
- Colour: Full colour both sides
- Price average: £65 for 2500
Note: You can also replace the standard coating to matt laminate on both side to have the silky smooth feel. Other than that, you can also emboss the letters on your card as as well as UV spotting. As usual, this will add up to the cost.
The Etiquette of Exchanging Business Cards
Finally, in video below, we would like to share with you the etiquette of exchanging business cards. All the best!
